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CRM Software

Insightly

Affordable CRM pairing contact and pipeline management with built-in project management.

★★★★☆4.2 on G2 (920+ reviews)

Overview

Insightly stands out by combining a CRM with native project management, so the same platform tracks the deal and then the delivery. It offers pipeline and opportunity management, workflow automation, custom objects, and dashboards, at prices that suit growing SMB and mid-market teams. The unified CRM-plus-projects model is its differentiator; the trade-offs are support-quality complaints and advanced features gated to higher tiers.

Best for: Teams that need to track the deal and then the delivery: an affordable SMB to mid-market CRM with project management built in.

Key features

Unified CRM and project management
Pipeline and opportunity management
Workflow automation
Custom objects and calculated fields
Dashboards and reporting
Webhooks on higher tiers
Role-based permissions

Pricing

PlanPriceIncludes
Plus$29
per user/mo, annual
entry CRM and projects
Professional$49
per user/mo, annual
automation, custom objects, webhooks
Enterprise$99
per user/mo, annual
advanced objects, BI, granular roles

Pricing changes often. Verify current pricing on the vendor site before you buy.

Insightly demo

Pros and cons

Pros

  • Easy-to-use interface
  • Strong CRM plus project management combo
  • Affordable entry point

Cons

  • Support-quality complaints
  • Advanced features gated to higher tiers
  • No native prospect database

Integrations

GmailOutlookMailchimpQuickBooks OnlineXeroSlackZapier

Top Insightly alternatives

Links

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Reviewed July 2026. Data compiled from public sources; ratings via G2.