Cold outreach emails give you very little feedback; hence, it’s difficult to craft a perfect cold email. Most of what you learn there is through experimentation. The open rates for emails are about 20.94% (source). That shows there’s a lot of room for improvement. The main question is should you send your pitch in your…
If you head a B2B sales team, you should surely have a sales outreach strategy in your arsenal. Keeping the contacts in your CRM engaged is an art. You are either doing too much or very little. Finding that middle-ground where you don’t alienate your prospective customers is the holy grail that you need to…
A cold email is an email that you send to someone who has no existing relationship with you and hasn’t asked to be contacted. As an initial form of contact, cold email outreach is considered both powerful and challenging. That’s because while it is extremely inexpensive, it’s not easy to achieve results. Here are 11…